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Glamora

Beauty commerce, storefront to doorstep

A beauty and cosmetics commerce ecosystem led by its app: browse the categories, search a catalogue of hundreds, fill a cart and check out on the phone. Behind it a web storefront and an operations console keep catalogue, stock and orders in a single source of truth.

Open the demonstrationThe console behind the app

The challenge

Catalogue, stock and fulfilment lived in disconnected tools. Every price change had to be repeated three times, and overselling was routine.

Our solution

We modelled the catalogue once and projected it onto every surface. Stock reservations are transactional, so a cart hold and a warehouse pick can never disagree. The mobile app consumes the same typed API as the web storefront.

The outcome

One catalogue, three surfaces, no duplicated data entry, and a storefront rendered at the edge.